Former Maidstone mayor brands World Custard Pie Championship "great success"

THE WORLD Custard Pie Championship held in Kent this weekend for the fifth year running was a "great success", according to a former Mayor of Maidstone.

More than 500 pie-throwing enthusiasts descended upon the small Kent village of Marden on Saturday for the championship, which has been held every year since 2007.

The event saw sixteen pie-throwing teams from across the globe decked out in weird costumes to battle for the coveted world custard pie trophy.

Teams of four each had 30 seconds to land as many pies - made from flour and water - as possible on the faces of their competitors. Judges awarded bonus points for the most amusing and imaginative throwing techniques.

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Kent team 'Pie of the Tiger' were the eventual winners of the competition, beating team 'Tutu Fruity'.

"Great success"

Former Mayor of Maidstone Brian Mortimer, who also helped organise the event, said: "Between 500 and 800 spectators turned up and we had Channel 5 down to record a programme.

"We also had Guinness World Records here. We were trying to beat the world record for throwing pies, but we missed out by four pies. It was a shame but there we are."

Despite the competition being postponed until September from its usual May date and a slight change in location from Coxheath to Marden, crowds still gathered for the event.

"It's normally held in May or June. I was mayor up until May and we had the Jubilee, we had the Olympics and Paralympics so this year we just made a smaller event. Next year hopefully it will be bigger with funfairs and stalls, but it was a great success."

Watch a video of the event at the World Custard Pie Championship's website